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Dieter Meier

With «The Race» and «Oh Yeah,» Dieter Meier and his band Yello shaped the beginnings of electronic music. But he was ahead of his time not only as a musician. In 1997, the Zurich native acquired a historic farm in the Argentinian pampas and began producing organic beef and wine. Today, his two wineries, Ojo de Agua in Mendoza and Ojo Negro in Patagonia, are among the world's best organic farms.

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Dieter Meier fascinates as a person and as a winemaker

Dieter Meier is and remains a visionary who constantly reinvents himself. Today, he is known as a musician, artist, actor, writer, winemaker, cattle breeder, chocolatier, restaurateur... With so many professions and vocations, one immediately imagines a man who rushes from one appointment to the next. But far from it! Dieter Meier lives for months on end in the seclusion of his farm in the Argentinean pampas, where - as he says - it is «wonderfully boring». There, the bon vivant finds the time and space to hatch new ideas. He has a clear vision for his winery: «It is our goal to produce the best organic wines in the world - and that is possible in Argentina!» says the globetrotter. The country has fascinated him since his first visit at a young age. In 1997, he purchased the historic «Ojo de Agua» farm and began producing organic beef and wine. At the time, organic farming was still in its infancy. Today, Ojo de Agua is no longer just an organic farm in Argentina where happy cattle graze and sweet grapes grow. There are now Ojo de Agua outlets in Zurich, Frankfurt, Berlin and Buenos Aires, where Dieter Meier's precious treasures are sold. In addition to meat and wine, for example, nuts from his second farm in Patagonia are also sold. Meier's vineyards are located in Agrelo Alto, the best terroir in Mendoza. The area is known for its sandy, mineral-rich soils and unique climate, which allows winemakers to let their grapes ripen fully - because fungus is a foreign word here. Dieter Meier's organic wines are now going around the world like the legendary beats and lyrics of Yello once did. PURO & Co. have long since become a phenomenon, just like their maker.